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MotoFest 2025: A resounding success for Hampshire, showcasing community spirit and support for a life-saving cause

On Saturday 28th June, at the Silverlake Stadium, the much-anticipated Silverlake MotoFest 2025 brought together thousands of automotive enthusiasts, local businesses, families and community members in a vibrant celebration of motorsport culture. The event, organised by Silverlake Automotive Recycling, attracted over 5000 attendees and raised thousands of pounds for Hampshire and IOW Air Ambulance [HIOWAA], an organisation that plays a crucial role in saving lives across the region.

 

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L-R Eastleigh Deputy Mayor Richard Gomer, Tiff Needell, Alan Prebble, Matt Le Tissier, James Beattie, Jay Jones

HIOWAA took every opportunity to engage with the crowds, manning a stand with a helicopter simulator, which generated lots of interest and giving an eye-opening talk about the work they do on the main stage.  

Lucy Butcher, Supporter Engagement Officer at HIOWAA, shared her gratitude: 

“A huge thank you to Silverlake Automotive Recycling for putting on such a brilliant MotoFest. Our volunteers all had a great time, and the engagement with the local community was beyond our expectations. Everyone was so positive about the airbase move to Southampton, and their generosity reflected this.”

Crowds enjoyed the vehicle showcases ranging from supercars to classics, custom-built, motorhomes, motorbikes, electric bikes and everything in between. The outstanding car competition was a highlight, with so many vintage and exotic vehicles on display. The winners were: 1st Place: 1968 Morris Minor 1000 Saloon; 2nd Place: 1991 Mitsubishi GTO Twin Turbo, and 3rd Place: Ferrari F12. Super car rides from Sporting Bears Motor Club, live demonstrations, Rev-Offs and talks from local celebrities Tiff Needell, James Beattie and Matt Le Tissier added to the excitement.  Paul Fullick, a motor racing driver from Team BRIT, the world’s only competitive team of all-disabled racing drivers, gave an inspiring talk about following your dreams. Paul Sawyer, Mini Challenge motor racing driver and DJ, spoke about racing with passion and kept the decks turning at the event. Street food stalls took care of everyone’s hunger. F1 simulators and axe throwing were great sources of on-site adrenaline, while ice creams, face painting, and fairground rides kept the children entertained. 

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A young car enthusiast enjoying the exotic cars at MotoFest 2025

 Peter Cooper Motor Group, which exhibited at the event, was impressed by the turnout and the community engagement.

“MotoFest was a fantastic event for the Peter Cooper Motor Group. It gave us a brilliant platform to engage directly with the local community, showcase our latest vehicles, and capture some valuable leads in a fun, dynamic setting. We had a great time being part of the action and look forward to more exciting collaborations with Silverlake in the future.”

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Members of the crowd enjoying a live Q&A with local celebrities at MotoFest 2025

Allen Prebble, Managing Director of Silverlake Automotive Recycling, thanked his event team, all attendees, exhibitors and participants for their invaluable support.

“We are so proud of the turnout and the spirit of unity that MotoFest has brought to Hampshire. It was incredible to see so many people come together in support of the Hampshire and IOW Air Ambulance, a cause close to our hearts that makes a huge difference to the region with their life-saving services. A special thank you to the Rotary Club for providing marshals, to Paul Sawyer for the great music and also to our local celebrities – Matt Le Tissier, James Beattie, Tiff Needell, and Paul Fullick for joining us and adding that extra touch of excitement to the event.  We’re already looking forward to MotoFest 2026!”

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Owain Griffiths

Owain Griffiths

Head of Circular Economy at Volvo Cars

Owain joined Volvo Cars in June 2021 to lead Circular Economy in the Global Sustainability Team. The company has committed to being a circular business by 2040 and has financial, recycled content and CO2 based targets for 2025, all of which Owain is working across the company to make happen. Owain previously worked for circular economy consultancy Oakdene Hollins where he advised businesses on evidence led circular economy implementation. 

Turning into a circular business and the importance of vehicle reuse and recycling.

The presentation will cover the work Volvo Cars is doing to achieve 2025 but mainly focus on the transformational work towards 2040 and the business and value chain changes being considered. Attention will be paid to the way vehicles are being dealt with at the end of life and the complexities of closing material and component loops. Opportunities and challenges which Volvo Cars is facing will be presented including engagement with 3rd parties and increasing pressure from stakeholders.

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e2e Total Loss Vehicle Management [e2e] is the UK’s only salvage and automotive recycling network with nationwide, environmentally compliant sites delivering performance resilience and service reliability to the insurance and fleet markets.  The network’s online salvage auction www.salvagemarket.co.uk drives strong salvage resale values and faster sales.  e2e’s salvage clients have access to the network’s stocks of over 5 million quality graded, warranty assured reclaimed parts. 

The power of the network model means e2e has the ability to influence industry standards and is committed to continually raising the bar whilst redefining the role and perceived value of the salvage operator.  Network members adhere to robust service level agreements, against which they are audited, in order to ensure performance consistency and a market leading customer experience.  

The salvage and recycling operating environment is evolving rapidly, and e2e is anticipating, listening and responding to changing market needs.  Regulatory compliance, ESG, reclaimed parts, customer experience, EVs, new vehicle technologies, data and reputation risk are just some of many considerations linked to the procurement of salvage services.  e2e will drive further added value to clients and members through the adoption and application of emerging technologies, continuing to differentiate its proposition and position salvage services as a professional partnership. 

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